The populace is demanding it aloud and clear : They want to know where their nitty-gritty comes from . They need to know it was raise ethically , and they need to know it ’s healthy to eat .

Well , manifestly the people at Perdue chicken are listening . The domestic fowl - diligence giant is now giving deep cerebration as to how their chickens want to last , harmonise to an article inThe Atlantic .

“ We were passably upright at caring for poulet and take aid of what they postulate , but we have n’t necessarily been think about what they want , ” Bruce Stewart - Brown , a senior frailty chairperson at Perdue , tell reporter Alana Semuels .

article-post

If this has you raising an eyebrow , I ’m right there with you .

Perdue hascome under scrutinyfrom animal rights groups that have document unhealthy poulet - keeping drill in Perdue ’s partnering farm that have left the chickens with inherited disorders , handicapped and nearly drained . These   condition include tamp down chickens in window - free barn that give them small room to move , no access to fresh tune and intolerable heat temperatures . Many of the chicken suffer affection attacks due to grow too tight and terminate up with impoverished branch because they ca n’t support the weight of their morbidly large dead body .

While Perdue claims that these documentation are n’t representative of their farm as a whole , they want to do more to improve the populate conditions of chickens and give them more of “ what they trust . ” The changes let in providing farmers with   funding to install windows in barns to admit for lifelike light , feeding the chickens a vegetarian dieting , improving the chicken feed texture and set up structures for the chickens to “ play ” on .

Subscribe now

OK , so maybe this a teeny - bantam baby step in the correct direction . According toThe Atlanticarticle , Perdue say they are con more about organic chicken - keeping from   Coleman Natural , which they larn in 2011 , but my thought is if they require to do right by these volaille , they need to step up their game .

While putting window in the poulet home ( granted only about 5 percent more will be updated by the last of the twelvemonth ) will help with the chicken ’ inner alfileria and make them more active , Perdue ’s insurance is still to keep chicken housed indoors — so no saucy melody for these flocks . Also , an all - vegetarian dieting ? If I were a volaille , I ’d want to be chowing down on crickets and insect and the occasional mouse — but then again , I ’m a foodie . And I have to inquire how much texture actually matters to a bird that withdraw its food in one draught andlets its crop do the chewing .

Will these changes make any difference in a mill farm system that , across the board , has dandy strides to make in term of animal wellbeing and public wellness ? I ’m not getting my hope up — but hey , at least its a showtime .